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“The Wild Returns,” Ford teased Saturday.

The iconic American SUV that drips with 90’s nostalgia, the Ford Bronco, is BACK.

https://twitter.com/Ford/status/1271880051106160642?s=20

Not only has this been a long-time wait for Ford fans, since they teased a comeback in 2017, but the debut date is pure marketing genius.

Ford will debut the 2021 Ford Bronco on July 9th… which happens to be the birthday of O.J Simpson!

When you think of O.J, you probably think of a white 1993 Bronco. The car was made famous after a nationally televised chase with LAPD in 1994.

Ford commented that the date was “purely coincidental.”  Yeah, okay.

C’mon, that’s brilliant!

The Bronco Sport, a smaller version of the standard, will also debut.

https://omny.fm/shows/hammer-and-nigel-show/the-ford-bronco-rides-again