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Playboy Super Bowl Party

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Playboy magazine’s iconic Super Bowl party made a return this year, unveiling their new Playmate of the Year for 2025.

Playmate of the Year is a prestigious title that has honored the most unforgettable Playmates since 1960, according to the company.

Gillian Nation, a 27-year-old model who hails from rural Montana and is now based in Los Angeles, was revealed to be Playboy’s 2025 Playmate of the Year. Playboy said that Nation has ‘small-town charm and big-city allure.’

She has made a name for herself in the modeling world working with global brands such as GUESS and CoverGirl, and has been featured on the covers of PLAYBOY Mexico and Treats.

Nation arrived at the Big Game Weekend party in New Orleans wearing a $10 million diamond-studded Playboy Bunny costume designed and handcrafted by Kali Hawk, founder and creative director of H.CROWNE.

Playboy’s 2025 Playmate of the Year magazine arrives on Barnes & Noble newsstands nationwide on February 10, 2025 and it is available to order online.

Playboy is one of the most famous and recognizable brands in the world, with Playboy products and content available in approximately 180 countries.