The 31st Anniversary WIBC Radiothon for The Salvation Army
Friday, December 12 – Saturday, December 13, 2025
For 30 years, the WIBC Radiothon for The Salvation Army has been a powerful holiday tradition in Central Indiana. In 2024, the community came together in an unprecedented way, helping us raise a record-setting $516,000 during the 30th anniversary broadcast.
Now, the tradition continues.
WIBC’s marquee event returns Friday, December 12 through Saturday, December 13, 2025 with an ambitious goal and even bigger plans for the 36-hour live broadcast from Sullivan Hardware & Garden, located at 6955 N. Keystone Avenue.
As the need for support continues to grow, so does our commitment. Every dollar raised during Radiothon helps fund vital local programs that serve families, individuals, and children across Central Indiana—providing everything from food and shelter to education, mentorship, and emergency assistance.
The live broadcast will feature your favorite 93.1 WIBC personalities, including Pat Sullivan, Denny Smith, Terri Stacy, Matt Bair, Jason Hammer, Nigel Laskowski, Rob Kendall, and Casey Daniels—alongside WIBC Radiothon Executive Producer Mel McMahon, who will join hosts on air throughout the event.
Listeners will hear heartfelt stories from the people closest to The Salvation Army’s mission: the staff, pastors, clients, volunteers, and donors who make it all possible. On Saturday, live music from local performers will fill Sullivan Hardware with holiday cheer, creating an unforgettable in-person experience for shoppers and supporters.
Over the past 30 years, WIBC listeners have helped raise more than $6.2 million for local Salvation Army programs—and the impact is real. Your support helps children take dance and music lessons, receive tutoring and mentorship, enjoy safe places to sleep, and experience the joy of the holidays with toys, meals, and hope.
To sponsor Radiothon or become an Angel Donor, contact Duke Haddad with The Salvation Army at (317) 224-1029 or duke.haddad@usc.salvationarmy.org.
For advertising and sponsorship opportunities, contact Michele Kiefer with WIBC at (317) 513 – 5146 or michele.kiefer@radio-one.com.
Together, we are changing lives. Let’s make year 31 the biggest one yet.
Take a look at our 2024 WIBC Radiothon for The Salvation Army – our BIGGEST yet!
THANK YOU TO OUR SPONSORS FROM OUR 2024 EVENT
THANK YOU TO OUR GENEROUS INDIVIDUAL AND FAMILY DONORS
Roger and Teresa Keller, The Smith Family, Ron & Laura Frieden, Trent and Amy Cowles, Rick & Penny Conner, Bill & David Murphy, Drs. William and Kathy Clark, Dr. Jacquelyn E. Clency, Randle Family Foundation, Bill & Joan Ervin, Bruce Glor, and many anonymous donors.